Advertising & Affiliate Disclosure

How Casinomarket Generates Revenue

Casinomarket is operated by Finntactic AB, a media and data company registered in Sweden. The website’s revenue model is built around two channels:

1. Affiliate commissions. When users follow a referral link from Casinomarket to a casino operator and subsequently sign up or deposit, Casinomarket may receive a commission from that operator. Commission structures vary by operator and are typically a one-time bounty per qualifying user or a revenue share over time.
2. Editorial / data licensing. Some of our published research (payment-method analyses, legal frameworks, market data) may be licensed to third parties for editorial or compliance purposes. This revenue is independent of operator relationships.

We do not, as of April 2026, sell display advertising, sponsored content slots, or paid placement in any form on Casinomarket. If this changes in future, this page will be updated to disclose the change.

What this funding model enables: Affiliate revenue allows us to fund independent operator testing — deposits, withdrawals, KYC processes, payment-method verification — without charging users or paywalling audit data. Every report on this site is free to read.

What Affiliate Commission Does & Does Not Mean for Editorial Coverage

Affiliate-funded review websites have a structural conflict of interest: they earn money when users sign up to operators they cover. The standard industry response is to publish “best of” lists ranked by commission rate rather than user outcome. We have built Casinomarket explicitly to avoid that pattern. Specifically:

What affiliate commission does NOT change

• Audit findings — including negative findings, withdrawal-friction documentation, and scam alerts — are not adjusted based on commission potential. An operator paying a higher commission rate does not get more favourable coverage.
• Operator inclusion — whether an operator is reviewed at all is determined by editorial judgment about user relevance, not by whether the operator has an affiliate programme.
• Verification status — the labels we apply (Verified, Friction Reported, Under Verification, High Risk, Pipeline) reflect documented observations, not commercial relationship.
• Scam reports — we publish scam analysis on operators that have no affiliate programme at all, including operations we structurally identify as fraudulent.
• Payment-method coverage — our payment-method analyses describe MCC 7995 decline behaviour, LRS/FEMA exposure, and tax treatment. None of these articles carry affiliate links.
• Legal frameworks — our Indian gambling law coverage documents the actual regulatory landscape, regardless of operator commercial relationships.

What affiliate commission DOES affect

• Whether referral links are present on a review page. Operators with affiliate programmes have referral links; operators without affiliate programmes do not. This is a structural, not editorial, distinction.
• The financial sustainability of the project. Without some form of revenue, an independent verification platform cannot continue testing. Affiliate revenue is what funds the testing.
• Operator awareness of our coverage. Operators with whom we have affiliate relationships are typically aware of our reviews; operators without such relationships may not be.

The distinction between “what commission affects” and “what commission does not affect” is the editorial firewall we maintain. It is not a perfect firewall — nothing in commercial publishing is — but it is the explicit standard we operate under.

How Users Can Verify Editorial Independence

Independence claims are easy to make and difficult to verify. The following are concrete ways users can check whether our editorial position holds:

1. Read the negative coverage. Operators currently flagged with “Friction Reported” or “High Risk” status in our reviews include some with affiliate programmes. If our coverage were commission-driven, we would soften the language on those operators. Compare the operator’s affiliate-programme commission rate (publicly available on commission-aggregator sites) to our coverage.
2. Read the scam reports. Our Scam Reports section covers operations that are unlicensed, illegitimate, or actively defrauding users. None of these have affiliate programmes; we earn nothing from publishing them. The substantive presence of this content is itself evidence of editorial independence from commercial pressure.
3. Read the methodology. Our Verification Methodology documents how we test operators, what we measure, and what we publish. The methodology is the same regardless of commercial relationship.
4. Compare against affiliate-typical patterns. Affiliate-driven sites publish “Top 10” lists, “Best Bonus” rankings, and “Editor’s Pick” recommendations. We do not. The absence of these patterns is itself a verification signal.
5. Contact us. If you identify what looks like commercial bias in our coverage, contact editor@casinomarket.com. We respond to specific concerns and will update coverage if substantive evidence is provided.

Disclosure of Material Connection

In compliance with disclosure norms applicable in major jurisdictions (US Federal Trade Commission guidelines, UK Advertising Standards Authority guidance, India’s Consumer Protection rules on misleading advertising):

Where Casinomarket includes a referral link to a casino operator and may receive commission for user actions following that link, the referral link is identified by standard formatting (typically labelled “View audit report” or similar, leading first to our internal audit page rather than directly to the operator). We do not use cloaked or disguised affiliate links. Hover preview shows the destination URL.

Where commission may be received, this fact applies generally to operator referrals and is disclosed at the website level via this page rather than per-link. We consider this disclosure model appropriate for a verification-focused publication where the commercial relationship structure is consistent across covered operators.

Operator Pressure & Editorial Independence

Operators occasionally request changes to coverage they consider unfavourable. Our position on such requests:

• Factual corrections are welcomed. If an operator can document that a specific claim in our coverage is inaccurate (e.g. wrong licence number, outdated payment-method information, incorrect ownership detail), we update the coverage with the correction and note the update.
• Editorial position changes are not negotiable. An operator who disputes our assessment of withdrawal patterns, payment friction, or status classification is welcome to provide evidence; we will reassess based on evidence, not based on the operator’s preference for different language.
• Threats of legal action do not change editorial output. Casinomarket operates within standard journalistic and consumer-publication frameworks. Coverage that is factually accurate and clearly framed as analysis or opinion is consistent with standard journalistic and consumer-publication frameworks under applicable law. Unfounded legal threats receive a courteous response and no editorial change.
• Affiliate relationship withdrawal is at the operator’s discretion. An operator who decides to terminate our affiliate access because they object to our coverage is welcome to do so; that does not change our coverage of the operator. We have no contractual obligation to maintain favourable coverage in exchange for commission.

What This Disclosure Is Not

This page is not:

• A claim that Casinomarket has zero commercial interest in our coverage. We do; the editorial firewall is about how that interest is managed, not whether it exists.
• A guarantee that every claim in every audit report is correct. Errors are possible; we update when documented.
• A substitute for the user’s own due diligence. An audit report is one data point; users should evaluate operators against their own criteria and risk tolerance.
• Legal or financial advice. Coverage is journalistic analysis under Swedish law; users with specific legal or financial questions should consult qualified professionals in their jurisdiction.

Updates to This Disclosure

This advertising and affiliate disclosure may be updated as our revenue model evolves. Material changes (introduction of new revenue channels, changes in disclosure practices, changes in editorial firewall structure) will be noted with a revised “Last updated” date and, for significant changes, a brief change log at the bottom of this page.

Current version: April 2026 (initial publication of this disclosure standard).

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